Privacy policy

Who we are

Sofia is a jewellery workshop and online showroom based in Yerevan, Armenia. We are responsible for the personal details you share with us on this website.

What we collect

• Account details: your full name, email address, country and, if you add it, your phone number.
• Your choices: whether you accepted our terms, whether you want marketing emails, and the date and time you made or changed each choice.
• Pieces you save or ask to reserve.
• Mailing list: your email address and the date and time you gave consent.

Identity checks

We never ask for an ID card or passport when you create an account. For some high-value pieces we may ask an outside provider to confirm your identity. If so, the provider handles your documents and we only keep the result (for example verified or not approved). We never store images of identity documents.

Payments

When ordering opens, you will pay on your bank's own secure payment page. We never see or store your card number.

How we use your details

• To run your account and contact you about pieces you asked to reserve.
• To send you news about new pieces, only if you said yes. You can change this at any time in your account or by replying to any email.
• To keep our records accurate and meet our legal obligations in Armenia.

How long we keep them

We keep account details while your account is open, and records of consent for as long as we need to show that consent was given.

Your rights

You can ask to see, correct or delete your personal details. Write to us at hello@sofia.am. You can also read our terms of sale.